Put the Cool Back in Ranch-Style Homes

Re-posted from http://realtormag.realtor.org/home-and-design/architecture-coach/article/2016/01/put-cool-back-in-ranch-style-homes This common, one-story house with a low profile has a distinguished American pedigree. Yet, for decades it’s been overshadowed. As the ranch again attracts attention, learn about its best features and how older, dated examples can become strikingly modern.   January 2016 by Barbara Ballinger Cliff May, considered the father of the ranch house, drew his inspiration from Frank Lloyd Wright’s Prairie-style and Usonian homes, as well as later Arts & Crafts designs. May designed and built these ranch homes in Southern California from the 1930s on with a goal to develop a prototype that would suit home owners in a warm climate who favored informal living and easy outdoor access. After the Second World War, developers borrowed May’s concept to construct small variations quickly and affordably and meet growing housing demand. Some ranch-style homes were cranked out, cookie-cutter-style, in large tract developments such as Levittown on New York’s Long Island. Yet at the same time, other iterations grew into more sophisticated “California Modern” designs in the hands of developers such as Joseph Eichler, who had lived in a Wright home. Hot, Then Not In more recent times, the popularity of ranches has waxed and waned, depending on typical homebuying criteria: location, condition, and price. In Southern California, they remain a favorite that can command top dollar, especially if they’re near the ocean and good schools, says Kelly Morgan, sales associate with Troop Real Estate in Westlake Village, Calif. “A single-story in Thousand Oaks, closer to water, will bring a higher price than in Santa Clarita,” she says. Back East, they remain popular on New York’s Staten Island because they’re among the more affordable options and offer relatively open plans as opposed to Colonial- and Victorian-style layouts, says broker-owner Holly Wiesner Olivieri of Holly’s Staten Island Buzz. She and her husband bought a ranch 17 years ago for its private cul-de-sac location, proximity by ferry to Manhattan, and handyman-special price. In other parts of the Northeast and Midwest, ranches can be a tougher sell, as more home owners typically prefer a two-story Colonial or Cape, says Connecticut architect Duo Dickinson. Who’s Buying Now? Overall, the greatest interest nationwide is coming from two demographics: Young couples find them an affordable entry-level option that they see remodeled and decorated often, thanks to HGTV shows and hipster home magazines. “It’s the style that appeals to the young ‘hip’ L.A. buyer who’s interested in simplicity,” says Kate Guinzburg, a partner at Deasy/Penner and Partners, a Los Angeles real estate firm that specializes in mid-century modern and other styles of homes. And in certain markets like Austin, Texas, it’s a style that’s prevalent in neighborhoods that are close to downtown, which appeals...

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4 Surefire Tips for Better Listing Photos

Re-posted from http://realtormag.realtor.org/home-and-design/feature/article/2017/05/4-surefire-tips-for-better-listing-photos [Editor’s note: This article is addressed to real estate brokers. But who says the homeowner him- or herself can’t take the photos? Our recommendation is to hire a professional but, if that’s out of the question and you’re broker isn’t a professional photographer, you can take on the challenge yourself. Just read and follow the steps below!] Simply understanding how to use a few key camera settings and pieces of equipment can make all the difference. May 2017 by Erin Vaughan             It can’t be stressed enough: Great photos help sell homes. The National Association of REALTORS®’ own research shows that well over 90 percent of home shoppers look online for at least a part of their search. For almost half of all buyers, accessing digital listings is the very first step in their process. And while there’s been much speculation as to the homebuying behaviors of millennials, this much is known for sure: Digital natives are much more comfortable with browsing home listings from mobile devices. None of this is breaking news, but it does highlight just how important digital representation can be when you’re trying to show a home. One industry study found that when listings were accompanied by high-quality photos taken with professional equipment, they spent significantly less time on the market and fetched a premium of $3,400 on average. Unfortunately, interior shots pose a variety of photographic challenges that are difficult for amateur photographers. Real estate pros shouldn’t be expected to transform overnight into professional camera wielders, but you can certainly benefit from a few tricks up your sleeve and some decent equipment. Don’t Turn Toward the Light   This scenario might feel familiar: You want to show off the new windows in your client’s living room, but every time you snap a photo, the image is totally blown out. Photos with dark foregrounds and overexposed windows are a common problem that happens when ambient light from the outdoors tricks the camera’s light meter into overcompensating. A flash will balance out the lighting in the room, giving you a better shot. Alternatively, you can use your camera’s manual controls and settings. The right settings depend on the kind of equipment you have, however. For many point-and-shoot digital cameras, it’s mainly a matter of adjusting the ISO, although you may want to set the aperture to f/2.8 as well, if your camera offers that flexibility. For shots near a window, typically an ISO setting of around 400 to 800 works well, although you may want to go higher if you have particularly low light in the foreground. If you have full manual control of your camera, you can increase the shutter speed, which...

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Staging for a Cozy, Minimalist Look

Re-posted from http://realtormag.realtor.org/home-and-design/feature/article/2017/04/staging-for-cozy-minimalist-look Real estate agents often have to work with either barren rooms or sloppy, overstuffed spaces. But what’s truly attracting the most buyers right now is a deft balance of tidy austerity and a comfortable, lived-in feel. April 2017 by Barbara Ballinger While decluttering a listing before putting it on the market will help sellers keep their homes cleaner and get a head start on packing, this practice also helps the product that’s for sale shine through more clearly. “Staging isn’t about decorating, but putting a room and its architecture in the best light,” says Chicago-area designer and stager Paula Winter. But stagers also caution against stripping too much away, which can make a space feel stark and uninviting. The happy medium is instead a modern, minimalist look that permits buyers to imagine how their furnishings may fit in spatially while exuding warmth from some carefully added accessories. Staging, once mostly for vacant homes or high-priced listings, is now more widely used. Meridith Baer, who stages more than 140 properties a month through her eponymous California firm, says the practice can help increase the sales price and decrease the listing time for homes. The Real Estate Staging Association pegs the average time on the market for homes sold after staging at 21 days, an estimated 90 percent less time than unstaged properties. Bear in mind that different generations have slightly different design tastes and tolerance for clutter or spareness, as do buyers in different geographic markets and price points. “Many in the greater Los Angeles area have been asking for a more minimal look, but in Orange County and Northern California, high-end properties still reflect a rich layering that shows a well-lived, well-traveled life,” Baer says. Here are five recommendations to strike the right balance. 1. Set the stage. It’s called staging for a reason. The idea is to set the mood in the same way that a theatrical backdrop does. Think of how to use furnishings and accessories to tell a story about how a buyer may live there. You want the listing to look modern and gender-neutral to show a home’s bones, not to remind buyers of an antiseptic hospital or laboratory, says Winter. Certified stager Susan Batka of Aerie Interiors in suburban Atlanta suggests adding a few textured pillows, a rug, and maybe a large piece of modern, colorful artwork to give the space the necessary warmth so it looks alive but isn’t overwhelming or too personalized. 2. Declutter. This is still the number one mantra for stagers. “The key to the desired Zen feel is to pick interesting but fewer decorative items and keep upholstered pieces clean and lean,” Baer says. She describes the goal as leaving “some breathing...

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Study: Small Homes Appreciate Faster

Re-Posted from http://realtormag.realtor.org/daily-news/2017/02/13/study-small-homes-appreciate-faster DAILY REAL ESTATE NEWS | MONDAY, FEBRUARY 13, 2017 Bigger isn’t necessarily better when it comes to appreciation. In fact, a new study shows that smaller homes likely will offer a bigger percentage return on a home shopper’s investment. A new study conducted by NerdWallet culled three years of listing data from realtor.com® of the 20 of the largest U.S. metro areas and shows that smaller homes, in general, appreciate at a faster rate than larger homes. Markets can vary greatly, however. In 17 of the 20 metro areas analyzed, listing prices of the smallest 25 percent homes rose faster when calculated as a percentage, according to NerdWallet. The median annual growth rate for the smallest quartile of homes was 8.9 percent from 2013 to 2016, the study showed. The second smallest group of homes had the second-fastest growth rate: a median annual growth of 7.4 percent. Florida had two of the metro areas that saw the fastest rate of price appreciation among smallest homes. In Miami-Fort Lauderdale-West Palm Beach, the smallest quartile of homes appreciated by a whopping 19.5 percent each year from 2013 to 2016. In close second, Tampa-St. Petersburg-Clearwater saw its smallest quartiles of homes appreciate by 16.6 percent annually. Still, while the smallest homes appreciate fastest when viewed as percentage, larger homes appreciate fastest by absolute dollar amount, the study showed. That’s not surprising given a larger home often comes with a heftier price too. Case in point, the smallest homes in the metro areas NerdWallet analyzed saw appreciation, on average, of about $57,535 between 2013 and 2016. Within that same time period, the largest homes saw prices rise, on average, by $99,790. Richard K. Green, a professor and chair of the Lusk Center for Real Estate at the University of Southern California, says one reason smaller homes are likely appreciating faster is due to less inventory of starter homes available. Buyer demand for starter, smaller homes remains high, however. That could be pushing prices higher, he says. Source: “Small Homes Can Offer Big Returns,” NerdWallet (Feb. 7, 2017)...

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Do a Foundation Check: 5 Things to Watch For

Re-Posted from http://styledstagedsold.blogs.realtor.org/2017/02/06/do-a-foundation-check-5-things-to-watch-for/ by Melissa Tracey on February 6, 2017 Take a closer look at the home’s foundation before buying, says Matt Stock, president of U.S. Waterproofing, based in the Chicago area. An undisclosed structural foundation repair could leave a new buyer facing a price tag of $20,000 or more. “We’ve seen foundations sink 8 inches,” says Stock. “That was a $150,000 repair for the homeowner.” Stock offers the following tips on how to detect foundation issues on your own and when to call in an inspector for further investigation: 1. Does it smell like mold or mildew? A foundation leak could be the cause. 2. Look for cracks in outside foundation outside and cracks in brickwork. Do you notice a leaning or tilting chimney? 3. Investigate the driveway and garage door too as well as the concrete patios looking for cracks as well. 4. In the basement, are there signs of water damage (e.g. peeling paint; chalky deposits left after water dries)? 5. Do doors or windows stick when opening/shutting? That is a tell tale sign of foundation damage. If you suspect any issues, be sure to have a licensed home inspector do a thorough inspection of the foundation. “The last thing we want people to go through is a surprise $30,000 foundation repair charge upon moving into their dream home,” Stock...

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